PR- Company

Catching trends and integrating them into your promotion.

colaboration

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Marketing and event agency with 20 years of experience. Our mission is to bring ideas in the form of innovative technologies and actual design to motivate your audience, to charge them with a new picture of the future.

90% Evaluate

Consumers judge the quality of products and services based on the opinions of friends and online reviews. In some cases, users are more likely to believe multiple reviews, so don't underestimate the impact of social media on your business.

88% Make decisions

All the people on the Internet are your potential customers. Many of them take the opinions of other users as personal recommendations. Reviews are the new word-of-mouth radio, the credibility of which always remains at a high level.

Benefits

We are the winners of leading international marketing awards

SERM
ORM
Monitoring
Analytics
Deleting information
Digital PR

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Our reputation agency will push negative information, photo and video content from the first pages of Google and Yandex with a set of works with search engines - Search Engine Reputation Management. We are ranked number one by RUWARD in the "Reputation Marketing in the Digital Environment (ORM), including SERM".

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Online Reputation Management is a complex tool of reputational marketing thanks to which we form a positive image of a brand or a person on all resources on the Internet, create islands of content on otzoviks, encyclopedias and geo-resources, repel information attacks in real time.

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We monitor social media and online media 24/7 and collect mentions of a brand or persona. After that we conduct primary analysis, tag the mentions by tone and prepare a detailed and clear report for you.

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Our analytics center Sidorin Lab can perform any analytical research that will help you effectively solve marketing and PR tasks: from analyzing PR-campaigns and identifying reputational threats to analyzing hotspots of socially significant incidents.

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Our legal department has wide experience in defending brands and persons in the Internet. We will help you to remove defamation in pre-trial order or represent and protect your interests in court.

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This is a new but already well-proven digital marketing channel that promotes third-party resources (social networks, media articles, videos, etc.) for commercial queries in Google and Yandex. Digital PR is much faster and cheaper than classic website promotion.

Leader

Why our agency
industry leader

Number 1 according to Ruward

12 years in the market of online reputation management

Responding to negativity within 40 minutes 24/7

Service

SERVICES

Events

Creative concepts Event Planning and Event Management Product launch Business events and forums Corporate events Automotive Events & Test Drives

Space

Branded Space Brand sponsorship integrations Imerssive installations Pop-up projects Corporate events Permanent Art-objects

Online events

Hybrid and online events Corporate YouTube Shows

Digital

Creative Special projects Promo and targeting Influence marketing SMM Campagnes

A sampling of media outlets that have featured our clients

CUSTOMERS

OUR CUSTOMERS

SRI INTERNATIONAL

"Firecracker PR secured them coverage in MIT Technology Review, IEEE Spectrum, MSN, Computerworld, AXIOS, Yahoo!, Ars Technica, Fast Company, The New Republic, Gizmodo and more."

FUJITSU

"International Business Times, HPCWire, Network World, CIO.com, Computerworld, TechTarget, IEEE Spectrum, CMSWire."

SPARKCENTRAL

"Forbes, RetailWire, Customer Think, Martech Advisor, DestinationCRM, Information Age, Retail Banker International, TechTarget."

BEYOND LIMITS

"Beyond Limits has been covered in Wall Street Journal, ZDNet, Financial Times, Forbes, Fortune, Huffington Post, Entrepreneur.com and many other outlets."

TP-LINK

"CNET, Engadget, Fox News, ABC World TV, PC World, Time Magazine, PC Mag, Gizmodo, CRN Magazine and many, many others."

GRUPO VIDANTA

"Los Angeles Times, Forbes and the San Diego Union Tribune."

AMERICAN HEART ASSOCIATION

"Firecracker secured coverage in Engadget, Tech.co, Rev Cycle Intelligence, Healthcare Now Radio, Health Tech Insider, Patient Daily, Cardiovascular Business as well as a radio interview."

MOSAIC451

"Firecracker secured them mentions in CRN, CIO.com, USA Today, InformationWeek, MSP Mentor, Computerworld, The VAR Guy, CSO Outlook and many others, averaging two to four media mentions a month. "

3DLIVE

"PCWorld, theme park industry news, mass media."

ASTERRIDE

"CNET, Washington Post, NPR, Boston Globe, NBC TV (Chicago) and others."

CERTAINSAFE

"Outlets include Information Week, Baseline Magazine, PCMAG, Intelligence Community, eWeek, CRN, Network World, CIO.com, CNN live TV interview, Security Today, homeland Security Today. "

CONSUMER AFFAIRS FOR BRANDS

"Search Engine Watch, official Salesforce Blog, Moz.com."

GEENI SMARThome PRODUCTS

"Firecracker secured mentions and reviews in CNET, Techcrunch, VentureBeat, the Verge, Techhive, Digital Trends, The Wirecutter, Smart home, Tom’s Guide, PC World and others."

STOPOINT

"Within 90 days Stopoint was mentioned in Wall Street Journal, NBC News, Buzzfeed, Miami Herald and the Chicago Tribune. "

SIMULATION STUDIOS

"Entrepreneur.com, Business Insider, business radio interview."